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07030248044ABSTRACT
This research was conducted to examine the importance of packaging as a marketing tool for marketing of consumer drinks and food take Cil Water as a case study. The ultimate purpose of this study is to examine how good packaging service as a promotional tool in the solves and promotion of a company’s product, and to give a guide to manufacturer of consumable products about some things that they should put into consideration when they are developing a package for a product. Data gathering were merely primary including personal interview and questionnaire to management and staff of Cil Water company. Percentage was used to analyze the data collected. The research was guided by three hypotheses formulated which was tested using the chi-square statistical tool to verify the tenacity of the statement of the null hypotheses formulated to see.
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| Format: | Ms Word | ||
| Chapters: | 1-5 | ||
| Pages: | 70 | ||
| Attributes: | Questionnaire, Data Analysis | ||
| Price: | ₦5000 | ||
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