STUDENT SATISFACTION WITH THE QUALITY OF UNIVERSITY LUNCH( CASE STUDY OF ANTELL ROUND RESTAURANT IN SAVONIA)

ABSTRACT

The study examined the Student satisfaction with the quality of University Lunch using Antell Round Restaurant in Savonia as a case study. A survey was used in this study to sample the opinion of respondents. This method involved random selection of respondents who were administered with questionnaires. Relevant conceptual, theoretical and empirical literature was reviewed. The target population of the study comprised selected the students from the Sovania University of Applied Sciences in Sovania. The questionnaire administered was four hundred (400) copies and three hundred and ninety-eight copies (389) retrieved which constitute the sample size. The descriptive and analytical approach was adopted using Chi-square to test and analyze the hypotheses earlier stated.Findings revealed that there is a significant impact of food quality  on student’s satisfaction in Antell Round Restaurant in Savonia. Findings of the study also reveals that there is a significant impact of price of food  on student’s satisfaction in Antell Round Restaurant in Savonia. Findings of the study also reveals that there is a significant impact of atmospheric condition  on student’s satisfaction in Antell Round Restaurant in Savonia. Findings of the study also reveals that students in University of Sovania of Applied always prefer Antell Round Restaurant from other restaurant in the school premisese Findings of the study also shows that Entertainment activities such as music, movie, cinemas, sport display should be introduced to develop in the Sovania University of Applied Science lunch. It was concluded that students in Sovania University of Applied Science are satisfied with their lunch at Antell Round Restaurant. It was recommended Antell Round Restaurant should diversify menu by organizing testing time to different students from other culture.

CHAPTER ONE

INTORDUCTION

1.1Background of the Study

Foodservice is one of the service sectors in the hospitality industry that showed an increased growth rate. Institutional food service is a service that provides food to their groups of customers in the institutions which can be found in schools, hospital facilities, prisons, child and senior care centers and also catering services (Ibrahim et al.,2018). The number of foodservice operator in the university also increases every year. The growing market of a college student is the enlightenment of the development offoodservice at the university. The study by Kim, Moreo, and Yeoh (2004) found that the increasing number of universities admission has become the determinant of the expanding demands for the oncampus food service.

According to the World Food Program Organization (WFP), school feeding not only has a significant impact on the students’ health but also on their learning ability and self- development. It is said that obtaining the nutritious meal in school can support students to become better learners as well as enhance their overall wellbeing (WFP, 2019).

In Sovania, school feeding is also an integral and pivotal part of the Sovanian education system which contributes to glorious achievements. Annually, it is estimated that there are 90-95% of pupils completing junior school and progressing to upper secondary school. Sovanian students are ranked one of the highest performing students in the International Student Assessment Program (PISA) (Pellikka, et al., 2019). Besides, in the Sovanian national core curriculum, the mealtime also contributes towards education by raising awareness of the importance of healthy diets and nutrition in food-related education. Sovanian National Agency for Education asserted that school feeding is a coordinated piece of the educational structure of a school day, which must be arranged, monitored and assessed constantly (Pellikka, et al., 2019). As seen, the students’ satisfaction with food service is one of the biggest concerns for national institutions that are needed to have a frequent measurement.

For college students, food and the cultural factors of a particular cultural group forms a certain interaction (Gramling, et al., 2005). The diversity of student population from multicultural groups, different religions, ethnicity in universities is markedly increasing. Plus, the constant change in an individual’s diet, physical and mental needs has required the consideration of foodservice suppliers upon taste adjustment, menu variety and services development based on students’ perspectives and expectations (Kim, et al., 2009). Known as a dynamic and highly international learning environment in the region, Sovania University of Applied Science always notices to promote the quality of student services, in which, school meal is one of their priorities. For these reasons, the research on student satisfaction with the university lunch is necessarily conducted to find the solutions to improve the quality of lunch service provided by Antell Round Restaurant in Savonia.

Many researchers have investigated the importance of customer satisfaction in foodservice (Ibrahim et al., 2018; Yuksel & Yuksel, 2002) because it leads to repeat patronage and invent new customers. Among the factors identified as driving to customer satisfaction in the on-campus foodservice are price, quality of service, quality of food, and atmosphere. To date, there is no published empirical evidence showing the current state of Student satisfaction with the quality of University Lunch. Thus, this study aims to determine the extent to which price, quality of food and atmosphere influence student's satisfaction using Antell Round Restaurant in Savonia as a case study.

1.2 Statement of the Problem

          The higher education sector in Sovania has undergone enormous growth in recent years. According to Ministry of Education (MOE, 2009), the number of higher education institutions and the intake capacity of both the undergraduate and graduate programmes in public higher education are increasing rapidly. However, the rapid increase in the gross enrolment rate has challenged the overall quality of education, particularly in the context of severely limited resources including the types of food that the student eat within the campus(UNICEF, 2014). Having recognized these problems, the Ministry of Education (MOE) is currently engaged in a highly motivated effort to reform the country’s higher education system including quality improvement programood that the student take. In spite of this, students are still complaining of lack of satisfaction with the kind of lunch they get in the school campus. Sovania University of Applied Science, as a governmental organization, is engaged in in seeking for ways to improve the food services of the students within the campus. It based on this background that the present study seek to examine the Student satisfaction with the quality of University Lunch using Antell Round Restaurant in Savonia as a case study.

1.3  Objectives of the Study

          The main objective of the study is to examine theStudent satisfaction with the quality of University Lunch using Antell Round Restaurant in Savonia as a case study. Other specific objectives of the study include;

1. To determine the impact of quality of food on student’s satisfaction in Sovania University of Applied Science

2. To examine the impact of price of food on student’s satisfaction in Sovania University of Applied Science

3. To ascertain the atmospheric experience on student’s satisfaction in Sovania University of Applied Science

4. To examine the services needed to develop in the Sovania University of Applied Science lunch

1. 4 Research Questions

          The following questions was used to guide the process of this study;

1. What is the impact of quality of food on student’s satisfaction in Sovania University of Applied Science?

2. What is the impact of price of food on student’s satisfaction in Sovania University of Applied Science?

3. What is the atmospheric experience on student’s satisfaction in Sovania University of Applied Science?

4. What are the services needed to develop in the Sovania University of Applied Science lunch?

1.5 Significance of the Study

          The main significance of this study  is to examine the student satisfaction with the quality of University Lunch using Antell Round Restaurant in Savonia as a case study in Sovania University of Applied science.

          The findings of this study will help the Univeristy management to developed strategies on how to satisfy the needs of the  the students.

The findings of this study will help Antell Round Restaurant, to evaluate student satisfaction as well as providing foodservice suppliers with important information will help them meet customers’ needs more effectively, at the same time discovering solutions to improve the quality of services and food products.

The findings of this study will also help Antell Round Restaurant to know their target to boost sales, profits and image of the company.

Furthermore,  the finding of this study will provide  an opportunity for students to express their personal opinions by  objectively assess the quality of service and contribute constructive ideas to enhance lunch at the canteen. This will not only instrumental to their personal benefits, but also those who have been and will use this service in the future.