THE ROLE OF THE MEDIA IN THE POLITICAL DEVELOPMENT OF NIGERIA

ABSTRACT

The mass media an avenue for spurring the masses for political mobilization ensures the dissemination of political information to the masses and also ensures the free flow of information between the government and the electorate so as to create political awareness and participation.

            This research work has gone a step further to examine the roles which the mass media has played towards the political progress of our country Nigeria, through the use of social scientific method of field survey the researcher was able to gather authentic information.

            The findings after the research work indicate that the mass media have contributed tremendously to political participation of the masses towards the development of the country Nigeria.

TABLE OF CONTENTS

CHAPTER ONE

1.0              INTRODUCTION                                                                            

1.1              BACKGROUND OF THE STUDY                        

1.2              STATEMENT OF RESEARCH PROBLEM                       

1.3              OBJECTIVES OF THE STUDY                              

1.4              SIGNIFICANCE OF THE STUDY                         

1.5              RESEARCH QUESTIONS                                      

1.6              RESEARCH HYPOTHESIS                                    

1.7              DEFINITION OF TERMS                                       

1.8              ASSUMPTIONS                                                                   

1.9              LIMITATIONS OF THE STUDY         

CHAPTER TWO

2.0              REVIEW OF THE LITERATURE                                      

2.1              SOURCES OF LITERATURE                                            

2.2              THE REVIEW

2.3              SUMMARY OF LITERATURE REVIEW             

CHAPTER THREE

3.0              METHODOLOGY                                                               

3.1              RESEARCH METHOD                                                       

3.2              RESEARCH DESIGN                                                         

3.3              RESEARCH SAMPLE                                                         

3.4              DATA COLLECTION                                                         

3.5              DATA ANALYSIS (METHOD)                              

3.6              EXPECTED RESULTS                 

CHAPTER FOUR

4.0              DATA ANALYSIS AND RESULTS                                                          

4.1              DATA ANALYSIS                                                              

4.2              RESULTS          

CHAPTER FIVE

5.0              SUMMARY AND RECOMMENDATION                                    

5.1              SUMMARY                                                                          

5.2              RECOMMENDATIONS FOR FURTHER STUDY           

REFERENCES      

CHAPTER ONE

INTRODUCTION

1.1              BACKGROUND OF THE STUDY

In a democratic set up of governance the role of the mass media can in no way be underestimated or undermined, this is largely due to the watchdog role performed by the media in shaping people’s believe and actions towards the activities of the government of the day. It is this huge role performed by the media as an agent and its human tools (i.e. journalists) that earned it the appellation fourth echelon of the realm. The first three are the legislature, executive and judiciary in no particular order of importance.

For any government polity to enjoy popularity in the minds of right thinking members of the public, such polity needs the unreserved assistance of the mass media to enlighten the  masses, shape their opinion and create a favourable disposition from such members of the public. The media through its informative program showcases the polity of government and also reveal the benefits of such polity to the masses as a way of gaining acceptance from the public. There are policies which may look ambiguous to the public or sound weird to the masses, the media’s role is brought to bear under this circumstance as they beam the light on these policies and help the masses gain a better understanding.

The mass media consists of the radio, television and all printed means of acquiring information across to the public. The media is also a means through which the feelings, values and aspirations of the people are related to the government. The media also serves the purpose of entertainment to the public, this is done through dissemination of program that are meant to relax the mood of members of the public and to lighten the tensive atmosphere especially when the individual’s mind is occupied by stress.

The mass media serve as the mirror through which the public have a comprehensive view of activities of the government. The media also help set the agenda for the activities of the government, setting a platform for participation of the event of the government of the day being ignorant of the wishes of the populace the media creates a forum of unveiling even the hidden facts about issues like this. It is this checkmating role played by the media that earned it the acronym “watchdog”

In an effort to place facts right about the role of the media in the political process in Nigeria. It would be of great help to have a review of the electrons that had taken place in the country and the extent of involvement of the media in every of this occasion. But to have a better understanding of the issue at stake it will be illogical to focus on electrons that took place before the era of the first republic, this is because such electrons wee not general election in the real sense, cause Nigeria was still under the tutelage of the British empire, more so such elections were done in a representative manner which only created room for involvement of the la crime de la crime in the society to have stronger access to power than the ordinary man. Such were the days when only a few voted for only a few to represent the interest of the masses, as such elections of that era, that is pre first republic era is not included in this work.

            During the first republic which had about five political parties which are the UPN, NPP and FRP. The press in Nigeria was deeply involved in the democratic process. The media highlighted the activities of the politicians especially the principal actors probing into their past and weighted the strength of their credibility to have a claim to office and thee after present these individuals to the public through the radio, television, newspaper and magazines. The politicians of this era also found the press a crackerjack to publicize their manifesto, so great was the influence of the media during this era that no political gathering was complete without the media.

            During the 1983 general elections the press also played a significant role of watchdog of the society. This was made manifest through it’s incisive and critical reports of the performance of politicians after their first tenure. The press was hugely objective in unraveling basic hidden facts of the nefarious activities of politicians, this created a platform for the masses to understand the jakhill and Hyde nature of the men in power and created a hug crisis at the centre and the resultant effect of this is that the power that be, lost their authority to the army in a coup de’tact.

            1993 election was dubbed and is still acknowledged as the freest and fairest election in the country. Though the powers that be denied this assertion, but experts through conscious topical debate accepted this election as the best so far. The extent of the success of this election would be largely incomplete without mentioning the role performed by the media. This is because this was the era in which the Nigeria media had created or attained a high standard and was critical of the involvement of the military in the ruler ship of the country as such the media beamed it’s searchlight on the credibility of the politicians and also created massive awareness amongst the populace, this gesture of the Nigeria media created a perfect platform for the success of the election which was subsequently denied the light of the day by the military.

            The last general election and one before it, that is 2003 and 1999 were perhaps the elections that had the largest involvement of the media, this is because the media industry had received a boost with the introduction of modern day equipments for the broadcast medium and state of art printing machines to play a participatory role in the election process and also to get the masses involved in the proceedings. During the last election, a remarkable achievement was made for the first time in the history of the nation; results of election were relayed from the studio almost immediately after the election. Reporters were assigned beats at the polling centers and they were made to report events as they unfold. Also in the studio, there were experts who continuously access the situation base on their knowledge about the activities of electoral officers and the election itself.

            Prior to the election proper the critical stance of the media on topical election issues gave clarity to the masses on such issues. It is such stance on issues like number of political parties and credibility of the electoral commission that led to the registration of thirty political parties, the highest ever recorded in the history of the country. Not worthy id the fact that during these elections there was prevalent political apathy on the part of the masses. The people had a negative notion about politicians, politics and elections. It was no longer a hidden development that politicians continue to make ridiculous desire for power as they struggle for the soul of the polity, and yet they remain impervious that democracy in Nigeria was on the clay soil edged by crisis of confidence from the people to he ruler as such members of the public were indifferent on the political dispensation. The media on account of this made conscious efforts to involve the people in the election. Government itself carried out campaign to create awareness and acceptance by the people. All these were carried out by the media, in order to restore the eroded democratic spirit in minds the populace.

1.2              STATEMENT OF PROBLEM

            Based on the background of the study which suggests that results of elections in Nigeria have never enjoined the wide acceptance from the populace, this is because more often than not results of election have concomitant comply by the losers and the followers. It becomes a matter of necessity to do a study on the actions and reactions of masses to electoral process in the country.

            It should be stated clearly that the press or media as an agent through it watchdog role unveils the  negative and positive sides of electoral process and also serves the duty of being the voice of the people in an effort to air opinion about election and electoral process.

            As such this study is focused on knowing the reasons behind political apathy on the side of some masses that may have chosen to adopt an indifferent role and to willfully disenfranchise themselves in a system that demands their utmost commitment.

            This study also aims at revealing the divergent roles played by the media during elections especially the mobilizing aspect of the role. This also concerns how the media create awareness among the people, this also will not leave out extent of information the media disseminate during election to guide them from making wrong choices during elections.

            Also this study will look at the influence of the political campaigns carried by the media during elections on the populace. The study will also look at how fair the press has been in carrying out political campaigns of various political parties during elections and will compare via a vis the outcome of such campaign, that is the result of the elections.