ProjectClue.com We're Ready, Call Us

(+234) 07030248044

Project Topic:

INFLUENCE OF SOCIAL MEDIA ON THE PRACTICE OF PUBLIC RELATIONS IN AN ORGANISATION (A CASE STUDY OF GLOBAL COMMUNICATION LIMITED) GLO

Project Information:

 Format: MS WORD ::   Chapters: 1 - 5 ::   Pages: 79 ::   Attributes: Questionnaire, Data Analysis, Abstract  ::   37 people found this useful

Project Department:

PUBLIC RELATIONS UNDERGRADUATE PROJECT TOPICS, RESEARCH WORKS AND MATERIALS

Project Body:

Abstract

The research which examined the Influence of  Social Media on the practice of Public Relations in an Organisation  with a case study of Global Communication Limited (GLO) shown that the use of social media has increased among consumers around the world, causing an increase in the adoption of social media as tactics and means of sharing information among many public relations professionals because of its cost effectiveness, speed delivery of message, effective feedback and interactive. This new form of communication is growing at such a rapid pace, it is important to analyze the effect of social media on the practice of public relations because communications world is dramatically moving in a digital direction and those who understand this transformation will communicate much more effectively than those who do not.” Public relations practitioners are in the business of communicating with publics and therefore must understand this transformation in order to communicate effectively. However, due to the fast-paced growth of social media, it is difficult for these professionals, as well as the universities training future professionals, to keep current. Blogs, for example, are increasing in popularity because they give independence from traditional editors and media gate keeping (Pavlik, 2007). The use of blogs as a means to gather information is increasing as well as the posting of blogs to better position oneself in he eyes of the public The survey of public relations professionals revealed that they value social media more than they actually use it; however, a majority of respondents believe social media have changed the way their organizations communicate. Respondents’ answers showed that they and their firms are not measuring the impact of social media practices even though most agreed that public relations practitioners should measure who is talking about their organization or their clients’.

Get the complete project »

Instant Share On Social Media:

OTHER SIMILAR PUBLIC RELATIONS PROJECTS AND MATERIALS

THE EFFECT OF SOCIAL MEDIA ON THE PRACTICE OF PUBLIC RELATIONS: A Case Study of Global Communication Nigeria Ltd.

 Format: MS WORD ::   Chapters: 1 - 5 ::   Pages: 75 ::   Attributes: Questionnaire, Data Analysis, Abstract  ::   44 engagements

ABSTRACT The use of social media has increased among consumers around the world, causing an increase in the adoption of social media as tactics and means of sharing information among many public rela...Continue reading »

IMPACT OF PHOTOGRAPHS IN GRAPHICAL DETAILS OF AN EVENTS (A case study of Newspaper Photographs of the Bombing of the United Nations Office in Abuja)

 Format: MS WORD ::   Chapters: 1 - 5 ::   Pages: 51 ::   Attributes: Questionnaire, Data Analysis, Abstract  ::   28 engagements

CHAPTER ONE 1.0 Introduction 1.1 Background to the Study Print media are over the years compete and struggling to survive. One basic tactic newspapers and magazines have often used to propel their ...Continue reading »

What are looking for today?

WHAT OUR CUSTOMERS ARE SAYING:
  • 1. Taleeb from Kwara state polytechnic said "I like all topics on this website but anytime i wrote topic to my project supervisor he used to ask where is the case study and case study is not written there . thanks ................".
    Rating: Very Good
  • 2. Donald from ui said "i thank you guys for the good work...i never believe that there are still some Nigerians that are trustworthy until i stumbled upon projectclue. excellent job. great write up. weldone Glory keep up the good job. nice voice.,...i will always recommend projectclue to any Nigerian researchers...God bless.".
    Rating: Very Good
  • 3. Abdoulrasheed Tapheeda from Taraba State University,Jalingo said "The Project Clue owe me a Tribute Respect, because of the nature of their work and delivery system. I recommend this site for any undergraduate due to the quality and fast delivery system of their work. Thanks".
    Rating: Excellent
  • 4. Sam Seyil from Federal Uni Agric. Markudi said "I had a wonderful experience using ProjectClue, they delivered not only on time, but the content had good quality. I recommend ProjectClue for any project research work.".
    Rating: Excellent
  • 5. Eval, Effa A. from University of Calabar (Unical) said "It was a wonderful experience using projectClue, it really helped me in carrying out a Term paper research NGP.".
    Rating: Good
  • 6. Abimbola Bisola from Obafemi Awolowo University said "Thanks a million times for giving me a quality research project. not only have i defended i was commended by my supervisor. You guys are the best; Project clue".
    Rating: Very Good

Leave a comment: